Mission for affordable eyeglasses at the ‘all in price”/ iPad 2 and Barcelona travel to gain Oldenburg, September 02, 2011 good vision should not be expensive. This opinion is the market-leading online opticians Brille24 and has committed the mission to bring affordable, modern glasses among the German people. Together with BILD.de Brille24 called therefore the action “Eyewear for Germany” in the life, which launches today: for the ‘all in price”of 39.90 euro there are any finish custom glasses. The 3D-Anprobe of customers via webcam can look with the desired model is new. A software integrates the model in the recording of the customer, allowing so a realistic fitting like in the optician shop. Brille24 is one of the first online opticians, offering a 3D-Anprobe in the shop. The action “Eyewear for Germany” runs up to October 2 in the picture, BILD am SONNTAG and b.z., as well as on BILD.de. Brille24 receives prominent support from Heiner and Viktoria Lauterbach, the faces of the campaign “Glasses for Germany”.

The Pair will be in online and print selected glasses to see. For its customers and those who still want to be there, Brille24 giving away high quality prizes within the framework of the action. There is a raffle where waving a hand-signed by Heiner and Viktoria Lauterbach iPad2 in white with 16 GB of storage and Wi-Fi. To interested just across the image competition must answer correctly win game. In addition, Brille24 expands its referral program “Refer friends” for the action “Eyewear for Germany” (). Anyone who advertises in the promotion period three friends who log on and order a pair of glasses, has the chance on a two-day trip to Barcelona for two persons.

This includes the flight and an accommodation, either two tickets for a game of FC Barcelona or allowance in the amount of 200 euros for shopping. Regardless of the draw the benefits of “Refer friends” during the action “Eyewear for Germany” remain: for the referrer gets every new customer who buys a pair of glasses with Brille24 on a recommendation, a voucher of 5 euros for the next order. And also the new customer is rewarded: his initial order, he receives immediately 5 Euro discount on the “everything in there Prize”. Meanwhile, the German online-shop Brille24.de has a base of 420,000 customers. The online optician has been since 2006 in the market and sees itself as a pioneer for the purchase of online glasses in the interests of the customers. The customer when selecting from over 600 models of glasses can are guided with the introduction of the “all-in price” no hidden additional costs himself alone by its taste. Description of the company Brille24 is on the market since 2006 and is since then one of the leading online opticians worldwide. 2010, the Group sent eyeglasses to customers in 117 countries. Only the German webshop under Brille24.de counts more than 420,000 registered customers. More prescription glasses are sold through no other Internet shop in the German-speaking world. If the customer chooses in the online-shop from over 600 different frames, the matching plastic glasses in vision are then individually manufactured and reseated. The range includes single vision and sliding vision goggles, which are available with tinted glasses. In February 2011, Brille24.de was awarded the Internet world business idea award 2011.