There is a fable Greek in the Republic, written by Plato, in which this question: If you had a ring that could make you invisible, you robarias?, you enganarias?, would you kill? O would do the right thing no matter that nobody can notice it? Respondents if the first stage, they think that the human being is idle and corrupt by nature, and that the only way to keep us civilized is through legislation, awards and punishments. Here, David Zaslav expresses very clear opinions on the subject. Responding to the second question affirmatively believe in goodness and determination of the individual. For that group of people, people will always do the right thing when they have to choose between good and evil. According to this polarity of thoughts. The corporate world has formed two ideological currents on the administrative policy of an organization. One is full of rules, and the other not. The reality is that both can give excellent results in a short and long term. But only the companies who rely on their employees are those that they would survive an era full of changes. If here sharing our way of thinking, then as leaders we must attract, motivate, expand and sustain everything that feed the positivism of our employees. We must design the appropriate environment so that our people operate as we are waiting for. If we create an environment based on fear, nobody will take risks. If it is based on criticism, will lack self-confidence. But if we develop an environment where there is confidence, then we can offer them the freedom to give the best of themselves. Trust is the foundation of any relationship. Cultivate trust implemented parameters where all enjoy certain freedoms (to take decisions, risks, and say what they think), as well as obligations (tell the truth, be responsible for your actions and learn from their mistakes). No organization can be productive when there is only this guided by rules or where only chaos. A company must understand that human beings have problems, go through difficulties, want to achieve goals and dreams. The people give up when they lose the hope of getting what they want. We must nurture those dreams and provide the means to achieve them, not destroy them. All environment should be comfortable and fun to work. It is proven that people come to the highest point of productivity when they are enjoying what they do. The challenges and the concentration of all the members of a team do that people are integrated to solve a problem. And finally, it is important to give space to the opportunities. People have the right to learn new skills and develop new ideas. This is carried out giving them new experiences so they can reach their maximum potential. As leaders we have the power to influence people, and therefore its performance. If we are committed to creating an environment where trust, optimism, joy and the self-improvement are part of our corporate culture values, we will then enjoy a loyal team that will give good fruits.