Cigars online shops play an increasingly important role in the multichannel distribution of the tobacconist multichannel marketing and sales: these are actually not new concepts of the marketing world. It is known for many years that multichannel sales actions can lead to significant increases in turnover of retail trade. Now this recognition also in the more conservative tobacco industry seems to have arrived. Many a trader opened his cigars online shop in the last few years or further expanded the range of online. The trend is that Internet marketing activities support the attention on a stationary retailer and is sold online, for example, not only, but on cigar events and actions will be made aware. Coen Brothers understands that this is vital information. The place deer show but undaunted while new cigars sprout online stores from the ground”. Because sales in the five – or six-digit area are only providers who are with their Internet presence for many years on the market. Include vendors such as cigarworld or the Passau Company StarkeZigarren. The latter operates several cigars online shops. In the Internet are offered for several years in addition to cigars and cigarillos in particular exclusive gift ideas and freebies in the form of personalized tobacco, cognac and wines. The online focus is now clearly on the cigars from Cuba (Habanos / Havana). Here you will find all brands and all formats on the Internet. There are the Habanos, particularly the Cohibas, as well as the brands H. Upmann, Montecristo, Partagas and Romeo y Julieta, are considered to be very popular in Germany. The famous Cohiba Esplendidos stands out with Cohiba, which can be bought in various cigars online store s in different packaging units. The Esplendidos 2008 was in Germany to the cigar of the year”award. No matter what cigar you would buy today to find online, the probability is greater than the local dealer.